Start earning more with on-cab advertising. Join top-earning drivers who get more work, more choice, and higher income.
Man driving

Black cab with FREENOW sticker on doors

  • I do feel that I’m earning more with an OCA on my cab. I’ve noticed a steady volume of high-quality jobs and really appreciate being prioritised for bookings. Having on-cab advertising also makes me instantly recognisable to FREENOW customers.The OCA process works well, and I’m happy to enjoy the benefits.

  • I’ve noticed a significant increase in my earnings from having adverts. It makes me feel valued as a loyal driver on the platform and has especially boosted my income through more airport-related jobs. It’s also very easy to get an OCA. Just call the driver office, the team is always helpful and will arrange the next available day to install the advertising on your taxi.

  • I’ve seen an increase in my earnings since using the adverts. I also think the new Priority Programme is effective because it recognises and rewards drivers for their dedication. Earning priority points helps you find out your position efficiently, and the more active you are on the app, the more work opportunities you receive. I also think with OCAs, the public sees the brand image, which helps passengers book a cab and leads to higher potential earnings.

Still have questions? Here’s everything you need to know about how it works.
*London data based on 2024 average annual earnings. The actual additional earnings may vary and depend on driver performance.
** Priority points, prebook priority & other product benefits are only available for OCA drivers onboarded onto the product benefits offering. OCA drivers onboarded on a financial offering before 01/03/2025 are not eligible for additional priority points.