*For English version see below*

 

Politique de confidentialité des sites Internet FREENOW et de nos pages sur les réseaux sociaux

 

Transcovo SAS

 

Politique de confidentialité en vertu du Règlement Général sur la Protection des Données de l’UE (« RGPD ») relative aux sites Internet FREENOW et à nos pages sur les réseaux sociaux.

 

Version : Août 2025

 

Les informations fournies ci-dessous vous donnent une vue d’ensemble de la manière dont nous traitons vos données à caractère personnel et de vos droits en vertu de la loi sur la protection des données.

 

Les données à caractère personnel traitées sont, en grande partie, déterminées sur la base des services ou produits que vous utilisez.

 

Table des matières

 

1. Informations concernant le Responsable du traitement

2. Définitions

3. Généralités

4. Fichiers journaux du serveur

5. Blog

6. Tableau de bord FREENOW

7. Cookies

8. Suivi des boutons

9. Pages sur les réseaux sociaux

10. Personnes de contact

11. Échange de données au sein du groupe FREENOW

12. Traitement au sein/en dehors de l’Union européenne/Espace économique européen

13. Vos droits

14. Sécurité des données

15. Durée de conservation

16. Mises à jour et modifications

 

 

 

  • Informations concernant le Responsable du traitement

Conformément à l’article 4, paragraphe 7, du RGPD, le Responsable du traitement conjoint est :

 

Transcovo SAS,

120 Jean Jaurès 92300, Levallois-Perret, France

 

( « FREENOW » )

 

Le responsable du traitement joint a désigné un délégué à la protection des données. Vous pouvez facilement joindre le délégué à la protection des données en contactant https://support.free-now.com/hc/fr/requests/new ou en écrivant à l’adresse postale ci-dessus avec la mention : « À l’attention du délégué à la protection des données ».

 

  • Définitions

 

« Groupe FREENOW » désigne le groupe composé d’Intelligent Apps GmbH, mytaxi Austria GmbH, mytaxi Network Ireland Ltd., mytaxi Italia Sr., mytaxi Polska Sp.z.o.o, FREENOW Portugal Unipessoal Lda., mytaxi Iberia S.L., Clever Tech Srl., Transcovo SAS et Transopco UK Ltd.

 

  • Généralités

 

Nous souhaitons vous informer ici des données à caractère personnel que nous traitons lorsque vous visitez nos sites Internet FREENOW et nos pages sur les réseaux sociaux, et à quelles fins nous le faisons.

 

À noter : si vous souhaitez commander des courses via FREENOW en tant que passager, la « Politique de confidentialité à destination des Passagers » s’applique ; elle peut être consultée sur notre site Internet (free-now.com) ou via notre Application pour Passagers. Si vous souhaitez proposer des courses, par notre intermédiaire, à des passagers, vous serez également soumis à la « Politique de confidentialité à destination des Chauffeurs » ; elle peut également être consultée sur notre site Internet (free-now.com) ou via notre Application pour Chauffeurs.

 

Ce document explique également comment nous collectons, partageons et utilisons toute information qui, seule ou en combinaison avec d'autres informations, se rapporte à tout employé, agent, directeur ou autre individu travaillant pour ou représentant autrement toute entité légale qui est (i) un client existant ou potentiel, un fournisseur, un prestataire de services, un partenaire commercial ou autre tiers qui est une personne physique et (ii) qui a une relation commerciale et/ou contractuelle avec FREENOW ou toute entité affiliée à FREENOW (ci-après " Personnes de contact ").

 

  • Fichiers journaux du serveur

 

À chaque fois que les pages Internet sont consultées, FREENOW ou son fournisseur d’espace Internet collecte des données pour des raisons techniques :

 

  • le nom de la page Internet consultée,
  • l’heure,
  • la date,
  • le type de navigateur et le système d’exploitation utilisé,
  • la page précédemment visitée et
  • l’adresse IP.

 

Ces données sont stockées conformément à l’art. 6, paragraphe 1, point f) du RGPD afin de permettre la poursuite d’actes illégaux et peuvent également être utilisées de façon anonyme en vue d’analyses statistiques pour optimiser nos sites Internet.

 

  • Blog

 

Vous pouvez laisser des commentaires sur notre blog FREENOW. L’adresse IP de l’auteur du commentaire sera sauvegardée afin de l’identifier en cas de commentaires illicites. Ceci est dans l’intérêt légitime de FREENOW conformément à l’art. 6, paragraphe 1, point f) du RGPD, car nous ne tolérons pas de tels commentaires.

 

  • Tableau de bord FREENOW

 

Le tableau de bord FREENOW contient un aperçu (i) des trajets effectués par notre intermédiaire (historique des réservations), (ii) des factures, (iii) de la gestion de la flotte et, dans le cas des véhicules de tourisme avec chauffeur, de la société de transport, et (iv) du centre de répartition où ont été attribués les trajets. Aux fins de l’exécution du contrat, les données à caractère personnel suivantes seront traitées conformément à l’art. 6, paragraphe 1, point b) du RGPD :

 

nom du chauffeur, ID du chauffeur, statut du chauffeur (par exemple durant un trajet, en course, retour au siège de l’entreprise), nombre de trajets effectués, coordonnées GPS, nom du passager figurant sur la facture, chiffre d’affaires et, dans le cas d’une société de transport : coordonnées, siège social, paiements et coordonnées bancaires.

 

Afin de se conformer aux exigences légales, les sociétés de transport doivent vérifier les coordonnées GPS lors de la connexion au Tableau de bord FREENOW, à l’aide de la fonction de géolocalisation du navigateur. Cette vérification est nécessaire car les sociétés de transport ne sont autorisées à organiser des trajets que dans leur zone d’activité. La base juridique du traitement de vos coordonnées GPS est l’art. 6, paragraphe 1, point c) du RGPD.

 

  • Cookies

 

FREENOW utilise des cookies et des technologies similaires (dénommées ci-après, sauf mention contraire : « cookies ») pour distinguer les préférences de l’utilisateur et optimiser la conception de nos sites Internet FREENOW. Cela facilite la navigation et permet de rendre nos sites Internet FREENOW plus simples à utiliser.

Les cookies sont de petits fichiers stockés sur votre terminal (par exemple votre ordinateur portable ou votre mobile). Ils peuvent être utilisés pour déterminer si votre terminal a déjà communiqué avec nos pages. Seul le cookie de votre terminal est identifié. Les cookies peuvent être déposés si vous avez donné votre consentement à cet effet ou s’il existe une autre raison légale de le faire.

Nous vous demandons explicitement votre consentement lorsque vous consultez nos sites Internet FREENOW par le biais de notre bannière cookie pour les cookies non-essentiels. En plus de la gestion de vos préférences sur notre bannière cookie, vous pouvez également empêcher le dépôt de cookies sur votre terminal en sélectionnant « Bloquer les cookies » dans les paramètres de votre navigateur. Vous pouvez à tout moment supprimer les cookies déjà présents sur votre terminal. Veuillez vous référer aux instructions propres à votre navigateur ou à celles du fabricant de votre terminal pour obtenir davantage de détails sur comment cela fonctionne. Si vous n’autorisez pas les cookies, cela peut entraîner des restrictions de nos offres en termes de fonctionnalités. Cependant, les fonctionnalités de base de nos sites Internet FREENOW seront toujours disponibles (par exemple, commander un taxi via la fonctionnalité dite « WebBooker »).

 

7.1. Catégorisation des cookies

 

Nous catégorisons les cookies comme suit, s'ils sont « essentiels » ou « non-essentiels » :

 

Cookies essentiels (Type 1)

Ces cookies sont absolument nécessaires au bon fonctionnement des sites Internet et de leurs fonctionnalités. Sans ces cookies, par exemple, des services tels que le configurateur de véhicule ne peuvent pas être fournis.

 

Cookies fonctionnels (Type 2)

Ces cookies permettent d’améliorer le confort de navigation et les performances des sites Internet et de fournir diverses fonctionnalités. Les paramètres de langue peuvent, par exemple, être stockés dans des cookies fonctionnels.

 

Cookies de performance (Type 3)

Ces cookies collectent des informations sur la façon dont vous utilisez les sites Internet. Ils nous aident, par exemple, à identifier les rubriques les plus populaires de notre offre Internet. Cela nous permet d’adapter plus spécifiquement le contenu de nos sites Internet selon vos besoins et d’améliorer ainsi notre offre pour vous. Les données collectées grâce à ces cookies ne nous permettent pas de vous identifier directement.

 

Cookies tiers (Type 4)

Ces cookies sont déposés par des tiers en notre nom.

Cookies tiers (Type 5)

Ces cookies sont utilisés pour établir un profil des intérêts des utilisateurs, puis afficher des publicités personnalisées pour cet utilisateur spécifique.

Nous utilisons les cookies ci-après sur nos sites Internet :

 

CookieDescriptionTypeLifespan
intercom-session-xxxxxxxxxxxxThis cookie is used to allow signed-in users to maintain access to their past conversations and to support live chat analytics reporting.Essential6 days
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.Essential30 minutes
OptanonConsentThis cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user's browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.Essential6 months
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
dd_cookie_test_This cookie name is used by DataDog to determine if cookies are supported on the website.dd_cookie_testEssentialExpires instantly.
user_identifierStores a unique, anonymized user ID to recognize returning visitors for analytics or personalization.Essential1 month
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.This is a CloudFoundry cookieEssential30 minutes
OptanonConsentThis cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user's browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.Essential6 months
intercom-device-id-xxxxxxxxxxxxThis cookie is used for security purposes, by identifying each unique device that interacts with live chat.Essential9 months
ember_simple_auth-sessionThis looks like an authentication or session management cookie for the 'manual.free-now.com' domain. It's likely essential for user login and maintaining a session.Essential13 Days
dd_cookie_test_"This cookie name is used by DataDog to determine if cookies are supported on the website." This is a technical check for website functionality, making it "Strictly Necessary".EssentialExpires instantly.
_gatThis cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes.Performance10 minutes
_gaThis cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.  By default it is set to expire after 2 years, although this is customisable by website owners.Performance1 year
_dd_sDatadog Cookie used to group all events generated from a unique user session across multiple pages. It contains the current session ID, whether the session is excluded due to sampling, and the expiration date of the session. The cookie is extended for an extra 15 minutes every time the user interacts with the website, up to the maximum user session duration (4 hours).Performance1 hour
_ga_xxxxxxxxxxNAUsed by Google Analytics to identify and track an individual session with your device.Performance1 year
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_ga_xxxxxxxxxxTo generate statistical data on how the visitor uses the ServicePerformance1 year
_hjTLDTestWhen the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.PerformanceSession
FPIDA cookie from Google that stores a value used for setting the Client ID in the request to Google’s servers for the purpose of web analytics.Performance1 year
_hjSessionUser_xxxxxxHotjar cookie that is set when a user first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.Performance1 year
_ga_xxxxxxxxxxNAUsed by Google Analytics to identify and track an individual session with your device.Performance1 year
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_gidThis cookie name is associated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited.Performance1 day
_dd_sDatadog Cookie used to group all events generated from a unique user session across multiple pages. It contains the current session ID, whether the session is excluded due to sampling, and the expiration date of the session. The cookie is extended for an extra 15 minutes every time the user interacts with the website, up to the maximum user session duration (4 hours).Performance1 hour
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_hjSession_xxxxxxA cookie that holds the current session data. This ensures that subsequent requests within the session window will be attributed to the same Hotjar session.Performance1 year
__hsscThis cookie name is associated with websites built on the HubSpot platform.  It is reported by them as being used for website analytics.Performance1 hour
__hstcThis cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics.Performance5 months
_clskUsed by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording.Performance1 day
_uetvidThis is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.Performance1 year
hubspotutkThis cookie name is associated with websites built on the HubSpot platform.  HubSpot reports that its purpose is user authentication. As a persistent rather than a session cookie it cannot be classified as Strictly Necessary.Performance5 months
_clckThis cookie is related to Microsoft Clarity analytics service. It is used to collect information about how visitors interact with the website, which helps in creating reports and improving the site.Performance1 year
_clskUsed by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording.Performance1 day
ar_debugThis domain is associated with Google Analytics, which provides statistical information about website usage.Performance2 months
ab.storage.sessionId.xxxThis is a session identifier used by the Braze marketing platform to track user sessions and identify new or returning users. It's a randomly generated string stored in the user's browser as a cookie, and its purpose is to help sync messages and calculate session analytics for a website or app. Functional1 year
ajs_anonymous_idThese cookies are generally used for Analytics and help count how many people visit a certain site by tracking if you have visited before. This cookie has a lifespan of 1 year.Functional1 year
ajs_anonymous_idThese cookies are generally used for Analytics and help count how many people visit a certain site by tracking if you have visited before. This cookie has a lifespan of 1 year.Functional1 year
cf_clearanceUsed to verify user is not a bot; user/system has solved a challenge successfullyFunctional1 year
_hjShownFeedbackMessageThis cookie is set when a visitor minimizes or completes Incoming Feedback. This is done so that the Incoming Feedback will load as minimized immediately if they navigate to another page where it is set to show.Functional1 day
cf_clearanceUsed to verify user is not a bot; user/system has solved a challenge successfullyFunctional1 year
MUIDThis domain is associated with Microsoft Clarity, a web analytics service that provides insights into user behavior on websites.Functional1 year
CLIDThis domain is associated with Microsoft Clarity, a web analytics service that provides insights into user behavior on websites.Functional1 year
ANONCHKThis domain is associated with Microsoft Clarity, a web analytics product that provides insights on user behavior and website performance.Functional1 hour
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.This is a CloudFoundry cookieFunctional1 hour
MRThis domain is associated with Microsoft Clarity, a web analytics product that provides insights on user behavior and website performance.Functional6 days
_tt_enable_cookieThis cookie name is associated with TikTok which is used to collect data about behavior and purchases on the website and to measure the effect of advertising. It is also used to track website activity to help optimize advertising efforts.Targeting2 months
_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisersTargeting2 months
FPAUThis cookie name FPAU is associated with Google which is used to collect information about the users and their activity on the website through embedded elements with the purpose of analytics and reporting.Targeting2 months
_ttpThis cookie is typically associated with the use of Taptap Digital, a company specializing in digital advertising. It is used for tracking and ad personalization purposes.Targeting2 months
ab.storage.deviceId.Out-of-the-box randomly generated string used by Braze to identify anonymous users, and to differentiate users’ devices and enables device-based messagingTargeting1 year
_gcl_auUsed by Google AdSense for experimenting with advertisement efficiency across websites using their servicesTargeting2 months
FPLCThis FPLC cookie is the cross-domain linker cookie Targeting20 hours
_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisersTargeting2 months
_tt_enable_cookieThis cookie name is associated with TikTok which is used to collect data about behavior and purchases on the website and to measure the effect of advertising. It is also used to track website activity to help optimize advertising efforts.Targeting2 months
eupubconsent-v2This cookie name is used to store IAB TCF v2 preferences and consent strings for vendors registered with the IAB framework, and is also associated with remarketing purposes.Targeting1 year
ajs_user_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Targeting1 year
_uetsidThis cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. Targeting1 year
_ttpTikTok is a social media platform owned by ByteDance, known for short-form video sharing. The service is used to create and share videos, and it utilizes cookies for various purposes including advertising and analytics.Targeting2 months
MUIDThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
A3This domain is owned by Yahoo. The main business activity is: Search / AdvertisingTargeting1 year
__cf_bmThis is a CloudFoundry cookieTargeting1 hour
auditThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
TDIDThis domain is owned by TheTradeDesk. The main business activity is: Ad Serving PlatformTargeting1 year
khaos_pThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
_GRECAPTCHAThis domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.Targeting5 months
VISITOR_PRIVACY_METADATAYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.Targeting5 months
receive-cookie-deprecationThis domain is owned by AppNexus Inc. The company provides a range of online advertising technology and services.Targeting2 months
khaosThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
CMPSThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting2 months
VISITOR_INFO1_LIVEThis cookie is used as a unique identifier to track viewing of videosTargeting5 months
CMIDThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting1 year
__Secure-xxxxxxxYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.Targeting5 months
CMPROThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting2 months
SRM_BThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
audit_pThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
TDCPMThis domain is owned by TheTradeDesk. The main business activity is: Ad Serving PlatformTargeting1 year
NIDThis domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.Targeting6 months
MRThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting6 days
li_sugrThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting2 months
AnalyticsSyncHistoryThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 month
IDEThis domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchangeTargeting1 year
li_gcThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting5 months
TESTCOOKIESENABLEDYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.TargetingExpires Instantly
muc_adsThis domain is owned by Twitter. It is used as a URL shortening service, which allows Twitter to collect data on how links are shared.Targeting1 year
personalization_idThis domain is owned by Twitter. The main business activity is: Social Networking Services.  Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations that is primarily used for tracking and targeting.Targeting2 year
UserMatchHistoryThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 month
bcookieThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 year
bscookieThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting2 year
test_cookieThis domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Google's real time bidding advertising exchangeTargetingExpires Instantly
lidcThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 day
MSPTCThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
GDPR-Consent-GivenThis cookie is set by the cookie compliance solution (OneTrust) and stores user consent preferences for cookie categories. It is essential for managing cookie consent.Essential6 months
FPGSIDThis name (FPGSID) suggests a session ID for a fingerprinting or analytics service. Often used for performance and user behavior analysis.Performance 1 hour
myVariableCookieIt could be for storing user preferences (Functional) or a session management cookie (Strictly Necessary)Functional 1 year
ttcsid_CAAC313C77U59N950GV0This appears to be a session ID cookie from a tracking service, likely for analytics to measure site usage and performance.Performance2 months
ttcsidThis appears to be a session ID cookie from a tracking service, likely for analytics to measure site usage and performance.Performance2 months
intercom-id-xxxxxxxxIntercom is a customer messaging platform. This cookie likely maintains the session for chat or support interactions, enhancing user experience.Functional9 months
__mp_opt_in_out_xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxThis cookie, related to Mixpanel, likely stores a user's opt-in/opt-out choice for tracking. This is essential for respecting user privacy preferences.Essential6 months
ajs_user_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Performance 1 year
__cf_bm"The __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management... helps manage incoming traffic that matches criteria associated with bots." Essential for site security.Essential 1 hour
dd_cookie_test_"This cookie name is used by DataDog to determine if cookies are supported on the website." This is a technical check for website functionality, making it "Strictly Necessary".EssentialExpires instantly.
loom_anon_commentThis cookie likely relates to anonymous commenting features on Loom.com, storing preferences or state for the user's interaction with comments.Functional1 year
__Host-psifi.analyticsTraceThis cookie appears to be related to analytics tracking on Loom.com, likely used to identify unique user sessions or track engagement for performance monitoring.Performance6 months
ajs_anonymous_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Performance 1 year
nextidYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websitesTargetingSession

 

7.2. Cookies tiers et autres technologies de suivi (types 3, 4 et 5)

a) Google Analytics, Google Analytics 4

 

FREENOW utilise Google Analytics 4, un outil d’analyse Internet développé par Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Irlande (« Google »).

 

Google utilise des cookies. Les informations générées par les cookies concernant l’utilisation que font les internautes des sites Internet FREENOW sont transférées vers un serveur de Google aux États-Unis et y sont stockées.

 

Google utilise les informations générées par ces cookies en notre nom pour :

 

  • évaluer l’utilisation que font les utilisateurs de notre site Internet,
  • créer des rapports sur ces activités et
  • fournir d’autres services liés à l’utilisation de cette offre en ligne ainsi qu’à l’utilisation d’Internet.

 

FREENOW utilise la version Analytics 4 de Google Analytics. Lorsque vous visitez le site Internet FREENOW, un identifiant d'utilisateur unique (également appelé ID utilisateur) est créé et vous est attribué. De plus, votre adresse IP n’est pas tronquée. Cela permet aux données d’interaction (le type d’utilisation que vous faites de nos sites Internet FREENOW) de plusieurs sessions (vos visites sur nos sites Internet FREENOW) d'être liées sur plusieurs appareils (ce que l'on appelle le suivi multi-appareil, ou « cross-device tracking »). Nous sommes ainsi en mesure d’obtenir des données d’utilisation plus précises concernant nos sites Internet FREENOW. Cela nous aide à optimiser en permanence les sites Internet FREENOW et à les adapter à vos besoins. En outre, des groupes cibles (par types d’audience) sont créés à des fins de reciblage. Ainsi, certains groupes cibles sont composés de visiteurs des sites Internet FREENOW, à qui des publicités spécifiques sont ensuite proposées. Nous n’utilisons Google Analytics 4 qu’avec votre consentement exprès, conformément à l’art. 6, paragraphe 1, point a) du RGPD. Vous pouvez retirer votre consentement à tout moment via le Centre de préférences de consentement disponible sur notre site web.

Vous pouvez empêcher le stockage de cookies en modifiant les paramètres de votre navigateur en conséquence. Dans ce cas, veuillez noter que vous pourriez n’être en mesure d’utiliser notre site Internet que dans une mesure limitée. De plus, vous pouvez aussi empêcher la collecte des données générées par les cookies et le traitement de ces données par Google. Pour cela, téléchargez et installez le module complémentaire de navigateur disponible sur le lien suivant : http://tools.google.com/dlpage/gaoptout?hl=fr. Les cookies d'opposition empêchent toute collecte future de vos données lors de votre visite des sites Internet. Pour empêcher Analytics 4 de collecter des données sur plusieurs appareils, vous devez vous opposer sur tous les systèmes en cours d’utilisation. Pour davantage d’informations, veuillez consulter les règles de confidentialité de Google à l’adresse : https://policies.google.com/?hl=fr.

 

Lors de l’utilisation de Google Analytics 4, les données suivantes sont traitées :

 

adresse IP, ID utilisateur, origine (pays et ville), langue du système définie, système d’exploitation, appareil (ordinateur de bureau ou appareil mobile), type de navigateur, résolution de l’écran, origine du visiteur (moteur de recherche, site Internet initial), données téléchargées, vidéos visionnées, bannières publicitaires cliquées, durée de la visite sur le site Internet et site Internet visité ensuite.

 

Les données que nous envoyons relatives aux cookies ou aux identifiants d’utilisateur (par ex. ID utilisateur) sont supprimées au plus tard au bout de 26 mois. Les données dont la durée de conservation maximale est atteinte sont automatiquement supprimées une fois par mois.

 

b) Google Analytics, version de base

 

Si vous n'avez pas donné votre consentement à l'utilisation de Google Analytics 4 conformément à la section 7.2 a), nous n'utiliserons Google Analytics que dans sa version de base avec anonymisation IP active, sans identifiant utilisateur et sans fonction de groupe cible de remarketing (audiences), sur la base du consentement conformément à l'art. 6 (1) a) du RGPD.

 

Dans ce contexte-là, les données suivantes sont traitées :

 

Adresse IP tronquée, origine (pays et ville), langue du système définie, système d’exploitation, appareil (ordinateur de bureau ou appareil mobile), type de navigateur, résolution de l’écran, origine du visiteur (moteur de recherche, site Internet initial), données téléchargées, vidéos visionnées, bannières publicitaires cliquées, durée de la visite sur le site Internet et site Internet visité ensuite.

 

Suite à l’activation de l’anonymisation IP sur les sites Internet, votre adresse IP sera tronquée par Google dans les États membres de l’Union européenne ou dans d’autres États qui sont parties à l’Accord sur l’Espace économique européen. Ce n’est que dans certains cas exceptionnels que l’adresse IP complète sera transférée à un serveur de Google aux États-Unis où elle sera tronquée.

 

Vous pouvez refuser le stockage des cookies dans votre navigateur Internet ou les désactiver via Google à l’adresse : https://tools.google.com/dlpage/gaoptout?hl=fr. Pour davantage d’informations, veuillez consulter les règles de confidentialité de Google à l'adresse https://policies.google.com/?hl=fr et https://adssettings.google.com/authenticated.

 

Les données que nous envoyons relatives aux cookies ou aux identifiants d’utilisateur (par ex. ID utilisateur) sont supprimées au plus tard au bout de 14 mois. Les données dont la durée de conservation maximale est atteinte sont automatiquement supprimées une fois par mois.

 

c) Suivi des conversions avec Google AdWords

 

Nous utilisons, sur nos sites Internet FREENOW, le suivi des conversions de Google AdWords fourni par Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Irlande (« Google »). Lorsque vous cliquez sur une annonce publicitaire Google pour FREENOW, un cookie est stocké sur votre appareil. Ces cookies ne sont stockés que de manière provisoire pendant un certain laps de temps et ne contiennent aucune donnée à caractère personnel. Il n’est ainsi pas possible d’identifier une personne. Si vous visitez les sites Internet FREENOW et si le cookie n’a pas encore été supprimé, Google et nous-mêmes pourrons savoir que vous avez cliqué sur une publicité et que nos sites Internet FREENOW ont été consultés. Des cookies différents sont toujours générés. Par conséquent, ils ne peuvent pas être tracés. Les informations ainsi obtenues sont utilisées exclusivement à des fins statistiques. Cela nous permet de connaître le nombre total d’utilisateurs ayant cliqué sur une publicité et qui ont ensuite été redirigés vers nos sites FREENOW. Nous utilisons Google Conversion Tracking avec Adwords sur la base du consentement conformément à l'art. 6 (1) a) du RGPD.

 

Pour davantage d’informations, veuillez consulter les règles de confidentialité de Google à l’adresse : https://policies.google.com/?hl=fr. Si vous ne souhaitez pas utiliser le suivi des conversions de Google AdWords, vous pouvez le désactiver à l’adresse : https://support.google.com/ads/answer/2662922?hl=fr.

 

d) Google Customer Match

 

Nous utilisons également l'outil de correspondance de listes de clients de Google, ou Customer Match, fourni par Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Irlande (« Google »). Nous n’utilisons cet outil qu’avec votre consentement, conformément à l’art. 6, paragraphe 1, point a) du RGPD. Cela implique le chargement sur Google des adresses e-mail des clients FREENOW inscrits sur l’Application FREENOW. À partir de là, des groupes cibles peuvent être créés. Google compare ensuite les adresses e-mail ainsi transmises à celles de ses clients existants. S’il y a correspondance, FREENOW proposera des publicités/campagnes à ces clients dans la recherche de Google, YouTube, Google Shopping et Gmail.

 

Dans ce contexte-là, les données suivantes sont traitées : adresse e-mail.

 

Si, ultérieurement, vous ne souhaitez pas que ce traitement ait lieu - par ex. après nous avoir donné votre consentement dans un premier temps - veuillez nous contacter ici https://support.free-now.com/hc/fr/requests/new

 

e) Google reCAPTCHA

 

Nous utilisons reCAPTCHA de Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Irlande (« Google ») sur nos pages Internet pour détecter les robots, par ex. lors de la saisie de données dans des formulaires en ligne. ReCAPTCHA a pour objectif de vérifier si la saisie des données sur nos sites Internet (par exemple dans un formulaire de contact) est l’œuvre d’un être humain ou d’un programme automatisé. Ainsi, reCAPTCHA empêche les saisies automatisées abusives dans les formulaires Internet et protège les systèmes techniques de l’hébergeur. Pour ce faire, reCAPTCHA analyse le comportement du visiteur de la page Internet sur la base de différentes caractéristiques. Cette analyse démarre automatiquement dès que le visiteur arrive sur le site. À des fins d’analyse, reCAPTCHA évalue diverses informations, par ex. l’adresse IP, le temps passé sur le site Internet ou les mouvements de souris effectués par l’utilisateur. Les données collectées dans le cadre de cette analyse sont transmises à Google.

 

Les analyses reCAPTCHA s’exécutent entièrement en arrière-plan. Les visiteurs du site Internet ne sont pas avertis qu’une analyse est en cours.

 

Le traitement de ces données s’effectue sur la base de l’art. 6, paragraphe 1, point f) du RGPD. Nous avons un intérêt légitime à protéger nos offres Internet contre l’espionnage automatisé abusif et le spam.

 

Pour davantage d’informations, veuillez consulter les règles de confidentialité de Google à l’adresse : https://policies.google.com/?hl=fr.

 

f) Google DoubleClick

 

Les sites Internet FREENOW utilisent aussi l’outil de marketing en ligne DoubleClick fourni par Google Ireland Ltd, Gordon House, Barrow Street Dublin 4, Irlande (« Google »). Cela nous permet de vous garantir, en tant qu’utilisateur, que des annonces pertinentes vous sont proposées, que celles-ci ne s’affichent pas plusieurs fois, et cela nous permet également de disposer de meilleurs rapports sur les performances de nos campagnes.

 

Google enregistre quelles annonces ont été diffusées sur quel navigateur grâce à un identifiant de cookie. Cela permet donc de nous assurer que ces annonces ne vous sont pas proposées deux fois.

Google reçoit les informations suivantes : adresse IP, identifiant de l’appareil, données de localisation et identifiants attribués au client.

 

Si vous êtes connecté à votre compte Google en même temps, Google peut être en mesure d’associer votre visite sur nos sites Internet FREENOW à votre compte Google. Cela est également possible même si vous n’êtes pas connecté.

 

En outre, grâce à Google DoubleClick, nous sommes en mesure de comprendre si vous participez à certaines activités sur nos pages Internet FREENOW comme, par exemple, lorsque vous cliquez sur une annonce soit sur Google, soit sur une autre plateforme DoubleClick ou lorsque vous la visionnez. Cela nous permet ainsi de vous proposer des annonces sur Google ou sur la plateforme DoubleClick concernée de manière ciblée via notre service.

 

Nous n’utilisons Google DoubleClick qu’avec votre consentement exprès, conformément à l’art. 6, paragraphe 1, point a) du RGPD.

 

Pour davantage d’informations, veuillez consulter : https://www.google.fr/doubleclick, ainsi que les règles de confidentialité de Google à l’adresse : https://policies.google.com/?hl=fr. Vous pourrez désactiver Google DoubleClick par la suite en paramétrant votre navigateur ou en le désactivant temporairement sur la page : https://www.google.fr/settings/ads. Vous pouvez également le désactiver de manière permanente sur la page : http://www.google.com/settings/ads/plugin.

 

g) Google Tag Manager

 

Nous utilisons aussi Google Tag Manager sur nos sites Internet. Il s'agit d'un outil de gestion de balises de Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Irlande (« Google »). Il nous permet d’ajouter des services supplémentaires plus facilement et il n’est pas utilisé pour créer des profils personnalisés des utilisateurs de nos sites Internet FREENOW. À des fins de dépannage, l’adresse IP est traitée dans ce cadre-là. Nous utilisons Google Tag Manager sur la base de notre intérêt légitime, conformément à l’art. 6, paragraphe 1, point f) du RGPD (préservation de la fonctionnalité des sites Internet FREENOW).

 

h) Pixel X

 

De plus, nous utilisons ce que l'on appelle le suivi des conversions sur les sites web FREE NOW avec X Pixel, un outil de la société X Internet Unlimited, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Irlande (« X »). Cela nous permet d'enregistrer statistiquement l'utilisation de nos sites web FREE NOW afin de les optimiser. Le suivi des conversions implique qu'un cookie soit placé sur votre appareil par X lorsque vous visitez nos sites web FREE NOW en cliquant sur une publicité X. Le suivi des conversions est utilisé pour générer des statistiques et non pour vous identifier personnellement. Nous souhaitons simplement savoir quelles publicités ou interactions X amènent les utilisateurs sur nos sites web FREE NOW. Exemple : vous visitez la page X et cliquez sur une bannière publicitaire FREE NOW, puis vous êtes redirigé vers nos sites web FREE NOW. Cela nous permet de mieux contrôler le placement des bannières publicitaires, par exemple, et de cibler des sites web spécifiques sur Internet. Vous trouverez de plus amples informations à ce sujet sur https://business.x.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites. Nous n'utilisons le pixel Twitter qu'avec votre consentement explicite, conformément à l'art. 6 (1) a) du RGPD.

Vous pouvez empêcher le stockage des cookies en paramétrant votre navigateur de manière appropriée. En outre, vous pouvez modifier les paramètres de votre compte X personnel pour recevoir de la publicité : https://x.com/settings/account/personalization. Vous trouverez de plus amples informations à l'adresse suivante : https://x.com/en/privacy.

Dans ce contexte-là, les données suivantes sont traitées :

ID du cookie X, chaîne de l'agent utilisateur du navigateur, adresse IP du navigateur, ID de balise du site web, horodatage, URL de la page.

i) Pixel LinkedIn

 

De plus, nous utilisons le suivi des conversions sur les sites Internet FREENOW grâce au Pixel LinkedIn, un outil de LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irlande (« LinkedIn »). Cela nous permet d’enregistrer des données statistiques concernant l’utilisation de nos sites Internet FREENOW afin de les optimiser. Le suivi des conversions implique que LinkedIn place un cookie sur votre appareil lorsque vous visitez nos sites Internet FREENOW en cliquant sur une annonce publicitaire LinkedIn. Le suivi des conversions n’est pas utilisé pour vous identifier personnellement, mais pour générer des statistiques. Au contraire, nous souhaitons uniquement savoir quelles publicités ou interactions de LinkedIn redirigent les utilisateurs sur nos sites Internet FREENOW. Par exemple : vous visitez la page X et cliquez sur une bannière publicitaire FREENOW, qui vous redirigera vers nos sites Internet FREENOW. Cela nous permet par exemple de mieux contrôler le placement des bannières publicitaires et de cibler des sites Internet spécifiques.

Vous trouverez davantage d’informations à ce sujet sur la page :

https://www.linkedin.com/help/linkedin/answer/67595/linkedin-conversiontrackingubersicht?lang=fr. Nous utilisons le pixel LinkedIn uniquement avec votre consentement, conformément à l’art. 6, paragraphe 1, point a) du RGPD. Vous pouvez empêcher le stockage de cookies en paramétrant votre navigateur en conséquence. Dans ce cas, veuillez noter qu'il se peut que vous ne puissiez utiliser nos sites Internet que dans une mesure limitée.

 

Dans ce contexte-là, les données suivantes sont traitées : adresse IP, horodatage, événements (par ex. impressions de pages).

 

j) Audiences personnalisées Meta via les listes de clients et les pixels

 

Sur les sites web FREE NOW, nous utilisons également la fonction dite de remarketing de Meta Custom Audiences de Meta Platform Ireland Limited, Merrion Road, Dublin 4 D04 X2K5 Irlande (« Meta »). Nous utilisons Custom Audiences pour vous atteindre ou atteindre des groupes cibles spécifiques après un certain temps, pour exclure certains clients existants et pour identifier de nouveaux clients sur la base des visites du site web (par exemple, pour former des jumeaux statistiques / sosies). L'adressage se fait en plaçant des publicités sur Facebook (appelées Facebook Ads) ou sur les pages partenaires de Facebook. Nous souhaitons ainsi mieux vous cibler et attirer votre attention sur notre service. Dans le cadre du processus Facebook Custom Audiences, une connexion aux serveurs Facebook est établie lorsque vous visitez notre site web FREE NOW via un pixel intégré à nos sites web FREE NOW. Lorsque vous utilisez l'application FREE NOW, votre identifiant publicitaire (IDFA ou GAID) est envoyé à Facebook, et lorsque vous utilisez les sites web FREE NOW, l'identifiant du cookie et l'adresse IP sont envoyés à Facebook. Cela indique à Facebook que vous êtes arrivé sur nos sites web FREE NOW via une publicité ou que vous visitez nos sites web FREE NOW. Facebook peut alors attribuer la visite à votre compte Facebook si vous êtes connecté à votre compte Facebook au même moment. Nous utilisons Facebook Custom Audiences uniquement sur la base de votre consentement explicite, conformément à l'art. 6 (1) a) du RGPD. Vous trouverez de plus amples informations à l'adresse suivante : https://www.facebook.com/about/privacy . Vous pouvez désactiver Facebook Custom Audiences ici : https://www.facebook.com/about/privacy . Vous pouvez désactiver Facebook Custom Audiences ici : https://www.facebook.com/ads/website_custom_audiences/.

 

Avec votre consentement, nous pouvons en outre charger manuellement sur Facebook les adresses e-mail des clients FREENOW inscrits sur l’application FREENOW. Des groupes cibles peuvent être créés à partir de là. Facebook compare ensuite si les adresses e-mail ainsi transmises correspondent à celles de ses clients existants. En cas de correspondance, des publicités/campagnes FREENOW sont alors proposées à ces groupes cibles sur Facebook ou sur des sites partenaires de Facebook.

 

Si, ultérieurement, vous ne souhaitez pas que cela se produise - par ex. après nous avoir donné votre consentement dans un premier temps - veuillez nous contacter ici: https://support.free-now.com/hc/fr/requests/new.

 

k) Hotjar (utilisé uniquement dans le Tableau de bord FREENOW)

 

Afin de rendre le contenu du tableau de bord du portail FREENOW plus convivial, nous utilisons Hotjar Ltd, Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St. Julian's, STJ 3141 Malta ("Hotjar"). Hotjar fournit un service d'analyse web qui génère un retour d'information et aide FREENOW à améliorer la fonctionnalité et la convivialité du tableau de bord.

 

Dans ce but, nous traitons les données personnelles suivantes :

- les données de connexion telles que l'adresse IP, les identifiants uniques, les informations sur les appareils;

- les données d'utilisation comme la navigation, les cartes thermiques, les enregistrements d'écran pseudonymisés, les sites visités ou le temps passé sur le portail FREENOW;

- les données fournies dans le cadre d'enquêtes auprès des visiteurs;

- les données de ciblage telles que le pays, la taille de l'entreprise, le type d'entreprise.

 

Hotjar traite les données personnelles exclusivement dans l'Union européenne. Hotjar peut utiliser des cookies à cette fin. Vous trouverez un aperçu de tous les cookies utilisés dans notre outil de gestion du consentement.

 

La base juridique du traitement est votre consentement librement donné, art. 6 (1) (a) GDPR, fourni par le biais de notre outil de gestion du consentement. Vous avez la possibilité de révoquer votre consentement à tout moment par le biais du même outil de gestion du consentement en cliquant sur " Paramètres des cookies " ici : https://free-now.com/fr/gtc/

 

Pour plus d'informations, veuillez consulter la politique de confidentialité de Hotjar à l'adresse suivante : https://www.hotjar.com/legal/policies/privacy/.

 

l) Pixel TikTok

Nous utilisons la technologie de suivi TikTok pour collecter des données sur le comportement et les achats sur notre site web et pour mesurer l'efficacité de la publicité. Le pixel TikTok est utilisé sur notre site web pour suivre l'efficacité de nos campagnes publicitaires. Ce traitement n'est possible que si l'utilisateur a donné son consentement.

Les données suivantes sont collectées :

Adresse IP.

Vous pouvez retirer votre consentement via notre outil de gestion du consentement situé en bas de notre page web, appelé « Système de préférences de consentement ».

  • Suivi des boutons

 

a) AppsFlyer

 

Nous utilisons en outre sur les sites Internet FREENOW ce que l’on appelle le suivi des boutons, un outil d’AppsFlyer Ltd, 14 Maskit St., Herzliya, Israël (« AppsFlyer »). Cela nous permet d’enregistrer des données statistiques concernant l’utilisation de nos sites Internet FREENOW afin de les optimiser (« finalités d’attribution »). Le suivi des boutons enregistre des données lorsqu’un utilisateur clique sur le bouton de téléchargement de l’application. Nous utilisons le suivi des boutons non pas pour identifier une personne mais à des fins statistiques. Au contraire, nous souhaitons en effet uniquement savoir si les visiteurs cliquent sur le bouton de téléchargement de l’application, et avec quelle fréquence. En théorie, une identification indirecte est possible en raison du traitement associé de l’adresse IP, mais nous ne le voulons pas, ni ne souhaitons, l’utiliser. Le suivi des boutons ne peut être activé ni désactivé pour des raisons techniques. Chaque fois que vous cliquez sur le bouton « Téléchargez » sur les pages Internet FREENOW, le suivi des boutons a lieu. Si vous ne le souhaitez pas, vous ne devez pas cliquer sur le bouton de téléchargement de l’application sur les pages Internet FREENOW. Nous avons inclus une information associée au bouton de téléchargement de l’application et supposons que lorsque vous cliquez sur le bouton, vous donnez votre consentement. Le traitement des données est effectué conformément à l'art. 6, al. 1, let. a du RGPD. Vous pouvez retirer votre consentement à tout moment via le centre de préférences de consentement sur notre site web.

 

Dans ce cadre, les données suivantes sont traitées :

agent utilisateur (version du système d’exploitation, type d’appareil, langue du navigateur), adresse IP, système d’exploitation.

 

De plus amples informations sont disponibles dans la politique de confidentialité d’AppsFlyer à l’adresse suivante : https://www.appsflyer.com/privacy-policy/ ainsi qu’à :

https://support.appsflyer.com/hc/fr/articles/207447053-Explication-du-modèle-d-attribution#fingerprinting

 

 

  • Pages sur les réseaux sociaux

 

a) Meta 

Lorsque vous accédez à notre page Meta (via un lien sur notre site web, dans notre newsletter ou directement), vous atteignez la plateforme technique fournie par Meta Platforms Ireland Ltd., Merrion Road, Dublin 4 D04 X2K5 Irlande, Irlande (« Meta »). Nous tenons à vous informer que vous utilisez la page Meta et ses fonctions sous votre propre responsabilité. Cela s'applique en particulier à l'utilisation des fonctions interactives (par exemple, commentaires, partage, évaluation).

Lors de votre visite sur notre page Facebook, FREE NOW ne traite en principe les données personnelles que si vous interagissez avec nous via la page, par exemple lorsque vous laissez un commentaire, cliquez sur un bouton « J'aime » ou nous envoyez un message. La base juridique de ce traitement dépend de la manière dont vous utilisez la page. Si vous nous envoyez une demande liée à un contrat, par exemple, le traitement est basé sur l'article 6, paragraphe 1, point b) du RGPD. En outre, conformément à l'article 6, paragraphe 1, point a) du RGPD, vos données peuvent être traitées avec votre consentement lorsque vous aimez ou commentez l'une de nos publications ou fournissez vous-même du contenu sur notre page. Vous pouvez retirer votre consentement à tout moment avec effet futur en supprimant le commentaire ou le contenu concerné. La révocation n'affecte pas le traitement légitime basé sur le consentement qui a été effectué jusqu'à la révocation.

De plus, nous analysons les visites et les interactions sur notre page. Pour ce faire, Meta crée des profils d'utilisation et fournit les données sous forme d'informations sur la page (« page insights »). Les statistiques de page sont des données résumées qui nous permettent d'avoir une vue d'ensemble de la manière dont les utilisateurs interagissent avec notre page Facebook. Pour plus d'informations, veuillez consulter : https://www.facebook.com/business/help/144825579583746?id=939256796236247.

Veuillez noter que vos données personnelles ne sont pas seulement traitées par FREE NOW, mais également par Meta lorsque vous utilisez et interagissez avec notre page Facebook. FREE NOW et Meta sont conjointement responsables du traitement des données d'analyse. Les responsabilités respectives de FREE NOW et Meta concernant le traitement des données d'analyse sont disponibles dans l'annexe relative aux données d'analyse : https://www.facebook.com/legal/terms/page_controller_addendum. La manière dont Meta utilise les données d'analyse à ses propres fins, la mesure dans laquelle ces données peuvent être associées à certains utilisateurs, la durée de conservation de ces données et le transfert éventuel à des tiers des données résultant de votre visite sur une page Facebook relèvent de la seule responsabilité de Meta.

En ce qui concerne le traitement des données via notre page Meta, vous pouvez faire valoir vos droits en vertu du RGPD (pour plus d'informations, voir la section 12 « Vos droits » du présent document) non seulement auprès de FREE NOW, mais également auprès de Meta. Vous trouverez de plus amples informations dans la politique de confidentialité de Meta à l'adresse suivante : https://www.facebook.com/about/privacy.

En plus des activités de traitement susmentionnées, Meta traite également vos données à des fins d'analyse et de publicité, respectivement pour afficher des publicités personnalisées. À notre connaissance, Meta utilise des cookies, des pixels et d'autres techniques qui traitent votre comportement d'utilisation (même sur différents appareils). Cela permet à Meta d'afficher des publicités ciblées sur ses propres plateformes et sur des sites web tiers. Les données collectées à votre sujet dans ce contexte sont transmises aux États-Unis d'Amérique et à d'autres pays non membres de l'UE. Les informations exactes que Meta reçoit et la manière dont elles sont utilisées sont décrites de manière générale dans la politique de confidentialité de Meta. Vous y trouverez également les moyens de contacter Meta directement et des informations sur les paramètres des publicités. La politique de confidentialité est disponible à l'adresse https://www.facebook.com/about/privacy.

La politique de confidentialité complète est disponible ici : https://www.facebook.com/full_data_use_policy.

En outre, Facebook offre aux utilisateurs la possibilité de s'opposer à certaines activités de traitement. Vous trouverez plus d'informations à ce sujet et sur les possibilités de désactivation ici : https://www.facebook.com/settings?tab=ads.

 

b) Liens vers les réseaux sociaux Instagram, X, LinkedIn, Xing, YouTube

 

Sur notre site web et dans nos newsletters, nous mettons en lien nos comptes sur d'autres plateformes de réseaux sociaux : Instagram (Meta Platforms Technologies Ireland Limited., 4 Merrion Road, Dublin 4 D04 X2K5 Irlande, Irlande ; « Instagram »), LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Irlande ; « LinkedIn ») ; X (X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Irlande ; « X »), YouTube (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irlande ; « YouTube ») et Xing (New Work SE, Am Strandkai 1, 20457 Hambourg, Allemagne ; « Xing ») via l'icône du réseau social correspondant. Lorsque vous cliquez sur les liens ou que vous visitez directement nos pages sur la plateforme, vous vous trouvez sur le site web de la plateforme de réseau social correspondante. Les conditions générales et les politiques de confidentialité du fournisseur du réseau social correspondant s'appliquent. Nous ne recevons aucune information sur le contenu et l'étendue du traitement des données effectué par le réseau social. Vous trouverez des informations sur la manière dont la plateforme de réseau social concernée traite vos données dans les politiques de confidentialité suivantes :

 

  • pour Instagram : http://instagram.com/about/legal/privacy/
  • pour LinkedIn : https://www.linkedin.com/legal/privacy-policy
  • pour Xing : https://privacy.xing.com/en
  • pour X : https://x.com/den/privacy et https://help.x.com/de/rules-and-policies/twitter-cookies
  • pour YouTube : https://policies.google.com/privacy?hl=de&gl=en

 

Nous traitons les données à caractère personnel sur nos pages de réseaux sociaux dans la mesure où l'utilisateur interagit directement avec nous, en commentant ou en aimant nos publications ou en envoyant des messages. La base juridique de ce type de traitement est le consentement de l'utilisateur conformément à l'article 6, paragraphe 1, point a), du RGPD ou, dans le cas de demandes liées à un contrat, à l'article 6, paragraphe 1, point b), du RGPD. Selon le cas, nous partageons du contenu sur notre page de réseau social, si cela fait partie des fonctionnalités de la plateforme de réseau social, et communiquons avec vous via cette plateforme. L'article 6, paragraphe 1, point f), du RGPD en constitue la base juridique. Le traitement est effectué en raison d'un intérêt légitime en matière de relations publiques et de communication.

 

  • Personnes de contact

 

FREENOW traite les données personnelles des Personnes de contact à des fins de gestion de la relation commerciale (à savoir, pour nous permettre d'entrer dans une relation commerciale et d'exécuter tout contrat en cours avec nos partenaires commerciaux, c'est-à-dire nos clients, nos fournisseurs, nos prestataires de services, nos partenaires commerciaux et d'autres tiers), à des fins de gestion des comptes de nos partenaires (à savoir, pour la gestion des profils des comptes, la gestion de nos activités commerciales quotidiennes telles que la facturation et l'exécution des paiements), à des fins légales (à savoir, pour gérer toute requête, plainte ou réclamation légale reçue de nos partenaires commerciaux et également pour respecter nos obligations légales) et pour d'autres intérêts commerciaux légitimes (par exemple, à des fins de développement commercial, et pour effectuer des analyses et des études statistiques sur nos produits et services, notamment par le biais d'enquêtes, de demandes de satisfaction et d'études). FREENOW se fonde pour traiter ces données sur la nécessité de gérer sa relation précontractuelle ou contractuelle avec ses partenaires commerciaux conformément à l’art. 6, paragraphe 1, point b) du RGPD, la nécessité de respecter toute obligation légale à laquelle FREENOWest soumise conformément à l’art. 6, paragraphe 1, point c) du RGPD, ou encore lorsque cela est nécessaire pour mener à bien son intérêt légitime à gérer et développer son activité commerciale conformément à l’art. 6, paragraphe 1, point f) du RGPD.

 

  • Échange de données au sein du groupe FREENOW

 

À des fins d’administration et d’harmonisation internes, nous pouvons transférer les données à caractère personnel au sein du groupe FREENOW. La base juridique à ce titre est notre intérêt légitime à gérer efficacement notre entreprise, conformément à l’art. 6, paragraphe 1, point f) du RGPD (voir également le considérant 48 du RGPD).

 

11.1  Accord de Responsables conjoints du traitement

 

FREENOW a conclu un accord de responsables conjoints du traitement conformément à l’art. 26 du RGPD avec d’autres entités du groupe FREENOW. Dans cet accord, les parties ont déterminé conjointement l’ordre de traitement de vos données à caractère personnel dans chaque partie du traitement. L’accord s’applique entre FREENOW et d’autres entités du groupe FREENOW.

 

Le but de cet accord est d’améliorer la qualité de service ainsi que le traitement des demandes des clients, et d’harmoniser le traitement des données à caractère personnel des utilisateurs au sein de l’ensemble du groupe FREENOW. Les Parties ont convenu des obligations auxquelles chacune d’elles est tenue de se conformer en vertu du RGPD.

 

Malgré l’existence d’une responsabilité conjointe au titre du traitement, et conformément aux articles 15 à 22 du RGPD, vous pouvez exercer vos droits à ce titre vis-à-vis et à l’encontre de chacune des Parties. Toutefois, pour accélérer le processus de réponse, pour exercer vos droits, nous vous prions de bien vouloir contacter FREENOW à https://support.free-now.com/hc/fr/requests/new.

 

  • Traitement au sein/en dehors de l’Union européenne/Espace économique européen

 

En partie, nous faisons appel à des prestataires tiers de services pour le traitement de vos données (par exemple pour le dépannage, la création de publipostages). À cet effet, il est nécessaire que nous leur transmettions vos données à caractère personnel à une fin spécifique (limitée à la finalité en question). Nous avons sélectionné nos prestataires de services avec soin et nous les avons mandatés par écrit. Ils sont soumis à nos instructions et nous avons obtenu des informations sur les mesures techniques et organisationnelles qu’ils ont prises pour garantir la sécurité du traitement des données à caractère personnel. En outre, nous imposons à nos prestataires de services de se conformer à la réglementation applicable en matière de protection des données. Nous travaillons avec des prestataires de services établis dans des pays de l’UE et de l'EEE. Nous avons conclu des accords de traitement des données avec nos prestataires de services conformément à l’art. 28, paragraphe 3 du RGPD, dans la mesure où cela est nécessaire à la finalité contractuelle. Le transfert de données vers des prestataires de services hors Espace économique européen s'effectue par conséquent sur la base des décisions prises par la Commission européenne conformément à l'article 45 du RGPD, ou sur la base des clauses contractuelles types de l'UE.

 

Toutes nos données sont conservées dans les installations d’un prestataire de services cloud au sein de l’UE ou dans des infrastructures et systèmes informatiques (ordinateurs des employés) sur nos sites au sein de l’UE.

 

Nous ne vendons aucune donnée à caractère personnel à des tiers.

 

Toutefois, nous nous réservons le droit de divulguer des informations vous concernant si nous sommes légalement tenus de le faire ou si des organismes administratifs ou d’application de la loi (par exemple un policier ou un procureur) nous le demandent.

 

  • Vos droits

 

Vous avez le droit d’obtenir la confirmation que des données à caractère personnel vous concernant sont ou ne sont pas traitées par nos services. Dans ce cas, nous serons heureux de vous donner accès aux données à caractère personnel et aux informations énumérées à l’art. 15 du RGPD.

 

Vous pouvez en outre vous prévaloir de vos droits de rectification (art. 16 du RGPD), d’effacement (art. 17 du RGPD), de la limitation du traitement (art. 18 du RGPD) et à la portabilité des données (art. 20 du RGPD), sous réserve des obligations légales applicables. De plus, vous avez le droit de vous opposer au traitement dans les conditions prévues par la loi (art. 21 du RGPD) ou de retirer tout consentement que vous avez donné, à tout moment, mais sans effet rétroactif (art. 7, paragraphe 3, du RGPD). Si applicable, et sous conditions, vous avez également le droit de ne pas être soumis à une décision fondée exclusivement sur un traitement automatisé, y compris le profilage, qui produit des effets juridiques vous concernant ou vous affecte de manière significative de façon similaire (art. 22 du RGPD).

Enfin, vous avez le droit de définir des directives relatives au sort de vos données à caractère personnel après votre décès, conformément à la Loi n° 78-17 du 6 janvier 1978 relative à l'informatique, aux fichiers et aux libertés (dite loi Informatique et libertés).

 

Pour faire valoir vos droits à notre encontre, il vous suffit de nous contacter ici  https://support.free-now.com/hc/fr/requests/new ou une lettre postale à l’adresse indiquée au point « 1. Informations concernant le Responsable du traitement ».

 

En outre, vous pouvez à tout moment introduire une réclamation auprès d’une autorité de contrôle compétente (notamment la Commission Nationale de l'Informatique et des Libertés) si vous estimez que le traitement de vos données à caractère personnel enfreint la réglementation relative à la protection des données (art. 77 du RGPD).

 

  • Sécurité des données

 

Nous avons pris des mesures techniques et organisationnelles appropriées pour garantir la sécurité des données, notamment pour protéger vos données à caractère personnel contre l’accès par des tiers, ainsi que toute modification, perte ou destruction accidentelle ou intentionnelle. Ces mesures sont périodiquement examinées et adaptées à l’état de la technique.

 

  • Durée de conservation

 

Les données que vous nous avez fournies sont conservées aussi longtemps qu’elles sont nécessaires à la réalisation des finalités pour lesquelles vous les avez transmises, ou aussi longtemps qu’elles sont nécessaires à des fins de conformité aux obligations légales ou officielles. Les données à caractère personnel sont anonymisées par nos services et, en principe, conservées pendant trois ans, sauf si nous avons un intérêt légitime à les conserver pendant une durée plus longue.

 

  • Mises à jour et modifications

 

Nous nous réservons le droit de modifier la présente politique de confidentialité à tout moment à l’avenir, conformément à la réglementation applicable en matière de protection des données.

 

__________________________________________________________

 

Privacy Policy for the FREENOW Websites and Social Media Appearances

 

Transcovo SAS

 

Privacy Policy in accordance with the EU General Data Protection Regulation ("GDPR") for the FREENOW websites and social media appearances.

 

Version: August 2025

 

With the following information we give you an overview of the processing of your personal data and your rights according to data protection regulations.

 

Which personal data is processed is substantively determined based on the services or products you use.

 

Content

 

1. Information regarding the Data Controller

2. Definitions

3. General Information

4. Server Log Files

5. Blog

6. FREENOW Dashboard

7. Cookies

8. Button Tracking

9. Social Media Appearances

10. Business Contacts

11. Data Exchange within the FREENOW Group

12. Processing in-/outside of the European Union / European Economic Area

13. Your Rights

14. Data Security

15. Data Storage

16. Updates and Changes

 

  • Information regarding the Data Controller

The joint data controller is per Art. 4 No. 7 GDPR:

 

Transcovo SAS,

120 Jean Jaurès 92300, Levallois-Perret, France

 

 

( « FREENOW » )

 

The joint data controller has a data protection officer. You can reach our data protection officer most easily by contacting  https://support.free-now.com/hc/en-gb/requests/new or by writing to the foregoing address with the subject “The Data Protection Officer.”

 

  • Definitions

"FREENOW Group" consists of Intelligent Apps GmbH, mytaxi Austria GmbH, mytaxi Network Ireland Ltd, mytaxi Italia Sr, mytaxi Polska Sp.z.o.o, FREENOW Portugal Unipessoal Lda, mytaxi Iberia S.L., Clever Tech Srl, Transcovo SAS and Transopco UK Ltd.

 

  • General Information

 

This document provides you with information on which personal data we process when you visit our FREENOW websites and our social media appearances and for what purposes we do this.

 

Please note: If you wish to procure journeys through FREENOW as a passenger, the "Passenger Privacy Policy" applies, which can be viewed on our website (free-now.com) or via the Passenger App. If you want to procure journeys through us as a driver, you will also be subject to the "Driver Privacy Policy", which can also be viewed on our website (free-now.com) or via the Driver App.

 

This document also explains how we collect, share and use any information that, alone or in combination with other information that relates to any employee, agent, director or other individual working for or otherwise representing any legal entity that is (i) an existing or prospective business customer, vendor, supplier, service provider, business partner or other third party who is a natural person and (ii) who has a business and/or contractual relationship with FREENOW or any of FREENOW's affiliated entities (hereafter "Business Contacts").

 

  • Server Log Files

FREENOW or its webspace provider collects data for technical reasons every time the web pages are accessed:

 

  • the name of the web page accessed,
  • the time,
  • the date,
  • the browser type and the operating system used,
  • the previously visited page and
  • the IP address.

 

This data is stored in accordance with Art. 6 (1) f) GDPR for the prosecution of illegal acts and can also be used anonymously for statistical evaluation to optimise our websites.

 

  • Blog

On our FREENOW blog you are able to leave comments. The IP address of the author of the comment will be saved in order to identify the author in case of illegal comments. This is in the interest of FREENOW according to Art. 6 (1) f) GDPR, because we do not tolerate such comments.

 

  • FREENOW Dashboard

The FREENOW Dashboard contains an overview of (i) mediated trips (booking history), (ii) invoices, (iii) fleet management and, in the case of a private hire vehicle, the transport company and (iv) the dispatch centre where trips are allocated. The following personal data will be processed in accordance with Art. 6 (1) b) GDPR for the purpose of fulfilling the contract:

 

Name of the driver, driver ID, status of the driver (e.g. on tour, journey, back to the company headquarters), number of tours made, GPS location, name of the passenger on the invoice, turnover, and in the case of a transport company: contact details, company headquarters, payments and account details.

 

In order to comply with legal requirements, it is necessary for transportation companies to verify the GPS location when logging into the FREENOW Dashboard using the geolocation function of the browser. This verification is necessary because transportation companies are only allowed to arrange trips in their business area. The legal basis for processing the GPS location is Art. 6 (1) c) GDPR.

 

  • Cookies

FREENOW uses cookies and similar technologies (hereinafter and unless otherwise stated: "cookies") to recognize user preferences and to optimize the design of our FREENOW websites. This makes navigation easier and makes our FREENOW websites more user-friendly.

Cookies are small files that are stored on your end device. They can be used to determine whether your terminal device has already communicated with our pages. Only the cookie on your end device is identified. Personal data can be stored in cookies if you have given your consent or if there is another legal reason for doing so.

When you visit our FREENOW websites, we ask you explicitly for your consent. Most browsers automatically accept cookies. You can also prevent cookies from being stored on your terminal device by selecting Do not accept cookies in your browser settings. You can delete cookies already set on your terminal device at any time. Please refer to the instructions of your browser or terminal device manufacturer for details of how this works. If you do not allow cookies, this can lead to functional restrictions of our offers. However, the basic functions of our FREENOW websites are still available (e.g. ordering a taxi using the so-called WebBooker).

 

7.1. Typification of cookies

 

We divide cookies into the following categories:

 

Essential Cookies (Type 1)

 

These cookies are absolutely necessary for websites and their functions to work properly. Without these cookies, services such as the vehicle configurator, for example, cannot be provided.

 

Functional cookies (type 2)

 

These cookies make it possible to improve the comfort and performance of websites and to provide various functions. For example, language settings can be stored in function cookies.

 

Performance cookies (type 3)

 

These cookies collect information about how you use websites. Performance cookies help us, for example, to identify particularly popular areas of our Internet offering. This enables us to tailor the content of our websites more specifically to your needs and thus improve our offer for you. The information collected with these cookies is not personal.

 

Third party cookies (type 4)

 

These cookies are set by third parties on our behalf.

Targeting cookies (type 5)

These cookies are used to build a profile of users' interests and then show personalized ads for that specific user.

We use the following cookies on our websites:

CookieDescriptionTypeLifespan
intercom-session-xxxxxxxxxxxxThis cookie is used to allow signed-in users to maintain access to their past conversations and to support live chat analytics reporting.Essential6 days
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.Essential30 minutes
OptanonConsentThis cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user's browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.Essential6 months
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
OptanonAlertBoxClosedThis cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust.  It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down.  It enables the website not to show the message more than once to a user.  The cookie has a one year lifespan and contains no personal information.Essential1 year
dd_cookie_test_This cookie name is used by DataDog to determine if cookies are supported on the website.dd_cookie_testEssentialExpires instantly.
user_identifierStores a unique, anonymized user ID to recognize returning visitors for analytics or personalization.Essential1 month
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.This is a CloudFoundry cookieEssential30 minutes
OptanonConsentThis cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the user's browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.Essential6 months
intercom-device-id-xxxxxxxxxxxxThis cookie is used for security purposes, by identifying each unique device that interacts with live chat.Essential9 months
ember_simple_auth-sessionThis looks like an authentication or session management cookie for the 'manual.free-now.com' domain. It's likely essential for user login and maintaining a session.Essential13 Days
dd_cookie_test_"This cookie name is used by DataDog to determine if cookies are supported on the website." This is a technical check for website functionality, making it "Strictly Necessary".EssentialExpires instantly.
_gatThis cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes.Performance10 minutes
_gaThis cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.  By default it is set to expire after 2 years, although this is customisable by website owners.Performance1 year
_dd_sDatadog Cookie used to group all events generated from a unique user session across multiple pages. It contains the current session ID, whether the session is excluded due to sampling, and the expiration date of the session. The cookie is extended for an extra 15 minutes every time the user interacts with the website, up to the maximum user session duration (4 hours).Performance1 hour
_ga_xxxxxxxxxxNAUsed by Google Analytics to identify and track an individual session with your device.Performance1 year
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_ga_xxxxxxxxxxTo generate statistical data on how the visitor uses the ServicePerformance1 year
_hjTLDTestWhen the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.PerformanceSession
FPIDA cookie from Google that stores a value used for setting the Client ID in the request to Google’s servers for the purpose of web analytics.Performance1 year
_hjSessionUser_xxxxxxHotjar cookie that is set when a user first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.Performance1 year
_ga_xxxxxxxxxxNAUsed by Google Analytics to identify and track an individual session with your device.Performance1 year
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_gidThis cookie name is associated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited.Performance1 day
_dd_sDatadog Cookie used to group all events generated from a unique user session across multiple pages. It contains the current session ID, whether the session is excluded due to sampling, and the expiration date of the session. The cookie is extended for an extra 15 minutes every time the user interacts with the website, up to the maximum user session duration (4 hours).Performance1 hour
mp_TOKEN_mixpanelUsed to identify individual users. This tool is used to measure site performance and usage patternsPerformance1 year
_hjSession_xxxxxxA cookie that holds the current session data. This ensures that subsequent requests within the session window will be attributed to the same Hotjar session.Performance1 year
__hsscThis cookie name is associated with websites built on the HubSpot platform.  It is reported by them as being used for website analytics.Performance1 hour
__hstcThis cookie name is associated with websites built on the HubSpot platform. It is reported by them as being used for website analytics.Performance5 months
_clskUsed by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording.Performance1 day
_uetvidThis is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.Performance1 year
hubspotutkThis cookie name is associated with websites built on the HubSpot platform.  HubSpot reports that its purpose is user authentication. As a persistent rather than a session cookie it cannot be classified as Strictly Necessary.Performance5 months
_clckThis cookie is related to Microsoft Clarity analytics service. It is used to collect information about how visitors interact with the website, which helps in creating reports and improving the site.Performance1 year
_clskUsed by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording.Performance1 day
ar_debugThis domain is associated with Google Analytics, which provides statistical information about website usage.Performance2 months
ab.storage.sessionId.xxxThis is a session identifier used by the Braze marketing platform to track user sessions and identify new or returning users. It's a randomly generated string stored in the user's browser as a cookie, and its purpose is to help sync messages and calculate session analytics for a website or app. Functional1 year
ajs_anonymous_idThese cookies are generally used for Analytics and help count how many people visit a certain site by tracking if you have visited before. This cookie has a lifespan of 1 year.Functional1 year
ajs_anonymous_idThese cookies are generally used for Analytics and help count how many people visit a certain site by tracking if you have visited before. This cookie has a lifespan of 1 year.Functional1 year
cf_clearanceUsed to verify user is not a bot; user/system has solved a challenge successfullyFunctional1 year
_hjShownFeedbackMessageThis cookie is set when a visitor minimizes or completes Incoming Feedback. This is done so that the Incoming Feedback will load as minimized immediately if they navigate to another page where it is set to show.Functional1 day
cf_clearanceUsed to verify user is not a bot; user/system has solved a challenge successfullyFunctional1 year
MUIDThis domain is associated with Microsoft Clarity, a web analytics service that provides insights into user behavior on websites.Functional1 year
CLIDThis domain is associated with Microsoft Clarity, a web analytics service that provides insights into user behavior on websites.Functional1 year
ANONCHKThis domain is associated with Microsoft Clarity, a web analytics product that provides insights on user behavior and website performance.Functional1 hour
__cf_bmThe __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of our bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots.This is a CloudFoundry cookieFunctional1 hour
MRThis domain is associated with Microsoft Clarity, a web analytics product that provides insights on user behavior and website performance.Functional6 days
_tt_enable_cookieThis cookie name is associated with TikTok which is used to collect data about behavior and purchases on the website and to measure the effect of advertising. It is also used to track website activity to help optimize advertising efforts.Targeting2 months
_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisersTargeting2 months
FPAUThis cookie name FPAU is associated with Google which is used to collect information about the users and their activity on the website through embedded elements with the purpose of analytics and reporting.Targeting2 months
_ttpThis cookie is typically associated with the use of Taptap Digital, a company specializing in digital advertising. It is used for tracking and ad personalization purposes.Targeting2 months
ab.storage.deviceId.Out-of-the-box randomly generated string used by Braze to identify anonymous users, and to differentiate users’ devices and enables device-based messagingTargeting1 year
_gcl_auUsed by Google AdSense for experimenting with advertisement efficiency across websites using their servicesTargeting2 months
FPLCThis FPLC cookie is the cross-domain linker cookie Targeting20 hours
_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisersTargeting2 months
_tt_enable_cookieThis cookie name is associated with TikTok which is used to collect data about behavior and purchases on the website and to measure the effect of advertising. It is also used to track website activity to help optimize advertising efforts.Targeting2 months
eupubconsent-v2This cookie name is used to store IAB TCF v2 preferences and consent strings for vendors registered with the IAB framework, and is also associated with remarketing purposes.Targeting1 year
ajs_user_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Targeting1 year
_uetsidThis cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. Targeting1 year
_ttpTikTok is a social media platform owned by ByteDance, known for short-form video sharing. The service is used to create and share videos, and it utilizes cookies for various purposes including advertising and analytics.Targeting2 months
MUIDThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
A3This domain is owned by Yahoo. The main business activity is: Search / AdvertisingTargeting1 year
__cf_bmThis is a CloudFoundry cookieTargeting1 hour
auditThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
TDIDThis domain is owned by TheTradeDesk. The main business activity is: Ad Serving PlatformTargeting1 year
khaos_pThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
_GRECAPTCHAThis domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.Targeting5 months
VISITOR_PRIVACY_METADATAYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.Targeting5 months
receive-cookie-deprecationThis domain is owned by AppNexus Inc. The company provides a range of online advertising technology and services.Targeting2 months
khaosThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
CMPSThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting2 months
VISITOR_INFO1_LIVEThis cookie is used as a unique identifier to track viewing of videosTargeting5 months
CMIDThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting1 year
__Secure-xxxxxxxYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.Targeting5 months
CMPROThis domain is owned by Casale Media. The main business activity is: AdvertisingTargeting2 months
SRM_BThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
audit_pThis domain is owned by Rubicon Project. The main business activity is: AdvertisingTargeting1 year
TDCPMThis domain is owned by TheTradeDesk. The main business activity is: Ad Serving PlatformTargeting1 year
NIDThis domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.Targeting6 months
MRThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting6 days
li_sugrThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting2 months
AnalyticsSyncHistoryThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 month
IDEThis domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchangeTargeting1 year
li_gcThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting5 months
TESTCOOKIESENABLEDYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.TargetingExpires Instantly
muc_adsThis domain is owned by Twitter. It is used as a URL shortening service, which allows Twitter to collect data on how links are shared.Targeting1 year
personalization_idThis domain is owned by Twitter. The main business activity is: Social Networking Services.  Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations that is primarily used for tracking and targeting.Targeting2 year
UserMatchHistoryThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 month
bcookieThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 year
bscookieThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting2 year
test_cookieThis domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Google's real time bidding advertising exchangeTargetingExpires Instantly
lidcThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions.  For this reason it is classified as a primarily tracking/targeting domain.Targeting1 day
MSPTCThis domain is owned by Microsoft - it is the site for the search engine Bing.Targeting1 year
GDPR-Consent-GivenThis cookie is set by the cookie compliance solution (OneTrust) and stores user consent preferences for cookie categories. It is essential for managing cookie consent.Essential6 months
FPGSIDThis name (FPGSID) suggests a session ID for a fingerprinting or analytics service. Often used for performance and user behavior analysis.Performance 1 hour
myVariableCookieIt could be for storing user preferences (Functional) or a session management cookie (Strictly Necessary)Functional 1 year
ttcsid_CAAC313C77U59N950GV0This appears to be a session ID cookie from a tracking service, likely for analytics to measure site usage and performance.Performance2 months
ttcsidThis appears to be a session ID cookie from a tracking service, likely for analytics to measure site usage and performance.Performance2 months
intercom-id-xxxxxxxxIntercom is a customer messaging platform. This cookie likely maintains the session for chat or support interactions, enhancing user experience.Functional9 months
__mp_opt_in_out_xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxThis cookie, related to Mixpanel, likely stores a user's opt-in/opt-out choice for tracking. This is essential for respecting user privacy preferences.Essential6 months
ajs_user_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Performance 1 year
__cf_bm"The __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management... helps manage incoming traffic that matches criteria associated with bots." Essential for site security.Essential 1 hour
dd_cookie_test_"This cookie name is used by DataDog to determine if cookies are supported on the website." This is a technical check for website functionality, making it "Strictly Necessary".EssentialExpires instantly.
loom_anon_commentThis cookie likely relates to anonymous commenting features on Loom.com, storing preferences or state for the user's interaction with comments.Functional1 year
__Host-psifi.analyticsTraceThis cookie appears to be related to analytics tracking on Loom.com, likely used to identify unique user sessions or track engagement for performance monitoring.Performance6 months
ajs_anonymous_idThis cookie helps track visitor usage, events, target marketing, and can also measure application performance and stability. Cookies in this domain have a lifespan of 1 year.Performance 1 year
nextidYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websitesTargetingSession

7.2 Third-party cookies and other tracking technologies (types 3, 4 and 5)

a) Google Analytics - Google Analytics 4

 

FREENOW uses Google Analytics 4, a web analytics tool developed by Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google")

 

Google uses cookies. The information generated by the cookies about the use of the FREENOW websites by the users is usually transferred to a Google server in the USA and stored there.

 

Google uses the cookie information on our behalf to

 

  • evaluate the use of our website by users,
  • compile reports on activities and
  • provide further services connected with the use of this online offer and the use of the Internet.

 

FREENOW uses a version of Google Analytics called Google Analytics 4. When a user visits the FREENOW website, a unique user ID (also known as a user ID) is created and assigned to you. Furthermore, your IP address is stored. This allows interaction data (the type of use of our FREENOW websites by you) of several sessions (your visits to the FREENOW websites) to be linked over several devices (so-called cross-device tracking). As a result, we are able to obtain more accurate usage data about our FREE NOW websites. This helps us to constantly optimize the FREENOW websites and adapt them to your needs. Furthermore, remarketing target groups (audiences) are formed. Thereby certain target groups are formed by visitors of the FREENOW websites and specific advertisements are then placed for these visitors. We use Google Analytics 4 only with your express consent in accordance with Art. 6 (1) a) GDPR.  You  can withdraw consent at any time via the Consent preference center on our website.

Furthermore, you can prevent the storage of cookies by adjusting your browser settings accordingly. Please note that while the main functions are available, in this case you may only be able to use our website to a limited extent. Furthermore, you can prevent the collection of data generated by the cookie and the processing of this data by Google. To do so, download and install the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en. Opt-out cookies prevent the future collection of your data when visiting the websites. To prevent Google Analytics 4 from collecting data across multiple devices, you must opt-out on all systems in use. For more information, please refer to the Google Privacy Policy at: https://policies.google.com/?hl=en.

 

When using Google Analytics 4, the following data is processed:

  • IP address, user ID, origin (country and city), system language set, operating system, device (desktop PC or mobile device), browser type, screen resolution, visitor source (search engine, referring website), downloaded data, videos viewed, advertising banners clicked on, duration of stay on the website and subsequently visited website.

The data sent by us and linked to cookies or user IDs (e.g. user ID) are deleted after 26 months at the latest. Data whose retention period has been reached is automatically deleted once a month.d to cookies or user IDs (e.g. user ID) are deleted after 26 months at the latest. Data whose retention period has been reached is automatically deleted once a month.

 

 

b) Google Analytics - basic version

 

If you have not given your consent to use Google Analytics 4 in accordance with Section 7.2 a), we will only use Google Analytics in the basic version with active IP anonymisation, without a user ID and the remarketing target group function (audiences) on the basis of consent in accordance with Art. 6 (1) a) GDPR.

 

The following data are processed in this context:

 

Abbreviated IP address, origin (country and city), set system language, operating system, device (desktop PC or mobile device), browser type, screen resolution, visitor source (search engine, referring website), downloaded data, videos viewed, advertising banners clicked on, duration of stay on the website and subsequently visited website.

 

As a result of the activation of IP anonymisation on the websites, your IP address will be shortened by Google within member states of the European Union or in other states which are party to the Agreement in the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.

 

You can switch off the storage of cookies in your internet browser or deactivate them via Google at: https://tools.google.com/dlpage/gaoptout?hl=en. For more information, please refer to Google's privacy policy at https://policies.google.com/?hl=en and https://adssettings.google.com .

 

The data sent by us and linked to cookies or user IDs (e.g. user ID) are deleted after 14 months at the latest. Data whose retention period has been reached is automatically deleted once a month.

 

c) Google Conversion Tracking with Adwords

 

We use Google Conversion Tracking with Adwords from Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google") on our FREENOW websites. When you click on a FREENOW Google ad, a cookie is stored on your device. These cookies are only stored temporarily for a certain time and do not contain any personal data. It is not possible to identify a person. If you visit the FREENOW websites and the cookie has not yet been deleted, Google and we can track that an advertisement has been clicked and that our FREENOW websites have been visited. Different cookies are always generated. Therefore the cookies cannot be tracked. The information thus obtained is used exclusively for statistical purposes. This allows us to know the total number of users who have clicked on an advertisement and then been linked to our FREENOW websites. We use Google Conversion Tracking with Adwords on the basis of consent according to Art. 6 (1) a) GDPR.

 

For more information, please see Google's privacy policy at: https://policies.google.com/?hl=en . If you do not wish to use Google Conversion Tracking with Adwords, you can disable it at https://support.google.com/ads/answer/2662922?hl=en .

 

d) Google Customer Match

 

We also use Google Customer Match from Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). We use Google Customer Match only with your consent in accordance with Art. 6 (1) a) GDPR. This involves uploading the e-mail addresses of FREENOW registered customers of the FREENOW App to Google. From this in turn, target groups can be created. Google then compares whether the transmitted e-mail addresses match existing Google customers. If a match is found, FREENOW will show these audiences ads/campaigns in Google Search, YouTube, Google Shopping, and Gmail.

 

The following data are processed in this context: e-mail address.

 

If, at a later date, you do not wish the processing to take place - e.g. after you have given us your prior consent - please contact us at https://support.free-now.com/hc/en-gb/requests/new.

 

e) Google reCAPTCHA

 

We use reCAPTCHA from Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google") on our web pages to detect bots, e.g. when entering data into online forms. The purpose of reCAPTCHA is to check whether the data input on our websites (e.g. in a contact form) is done by a human being or by an automated program. ReCAPTCHA thus serves to prevent abusive automated entries in web forms and thus to protect the technical systems of the host. For this purpose, reCAPTCHA analyses the behaviour of the web page visitor on the basis of various characteristics. This analysis starts automatically as soon as the visitor enters the website. For analysis purposes, reCAPTCHA evaluates various information, e.g. IP address, time spent on the website or mouse movements made by the user. The data collected during the analysis is forwarded to Google.

 

The reCAPTCHA analyses run completely in the background. Website visitors are not notified that an analysis is taking place.

 

Data processing is carried out on the basis of Art. 6 (1) f) GDPR. We have a legitimate interest in protecting our web offers from abusive automated spying and from SPAM.

 

For more information, please see Google's privacy policy at: https://policies.google.com/?hl=en .

 

f) Google DoubleClick

 

The FREENOW websites also use the Google online marketing tool DoubleClick from Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). This is used to ensure that you, the user, see relevant ads, to provide us with better campaign performance reports and to prevent you from seeing ads more than once.

 

Google records which ads are shown in which browser via a so-called cookie ID. Thus, it can be excluded that you receive ads twice.

Google receives the following information: IP address, device identifier, location data and customer-assigned identifiers.

 

If you are logged in to your Google Account at the same time, Google may be able to associate your visit to our FREENOW websites with your Google Account. This may also be possible if you are not logged in.

 

In addition, by using Google DoubleClick, we can understand whether you engage in certain activities on our FREENOW web pages, for example, when you view or click on an ad on Google or another DoubleClick platform. This allows us to serve ads to you on Google or the relevant DoubleClick platform in a targeted manner through our service.

 

We only use Google Double Click with your express consent in accordance with Art. 6 (1) a) GDPR.

 

For more information, please visit Google's privacy policy at: https://policies.google.com/?hl=en. Later, you can switch off Google DoubleClick by setting up your browser or by temporarily disabling it at: https://www.google.com/settings/ads . You can set up a permanent deactivation at http://www.google.com/settings/ads/plugin .

 

g) Google Tag Manager

 

We also use the Google Tag Manager of Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google") on our websites. This tool makes it easier for us to add further services and it is not used to create personalized profiles of users of the FREENOW websites. For the purpose of troubleshooting, the IP address is processed in this context. We use the Google Tag Manager because of a legitimate interest according to Art. 6 (1) f) GDPR (preservation of the functionality of the FREENOW websites).

 

h) X pixel

Furthermore, we make use of the so-called conversion tracking on the FREENOW websites with X Pixel, a tool of the X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("X"). This enables us to statistically record the usage of our FREENOW websites in order to optimize them. Conversion tracking involves a cookie being placed on your device by X when you visit our FREE NOW websites by clicking on a X ad. Conversion tracking is used to generate statistics and not to identify you personally. Rather, we only want to know which X ads or interactions bring users to our FREE NOW websites. Example: You visit page X and click on a FREENOW banner ad and then you will be directed to our FREENOW websites. This allows us to better control the placement of e.g. banner ads and to target specific websites on the Internet. You can find further information on this at https://business.x.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites. We only use the Twitter pixel with your express consent in accordance with Art. 6 (1) a) GDPR .

You can prevent the storage of cookies by means of an appropriate browser setting. In addition, you can change settings in your personal X account to receive advertising: https://x.com/settings/account/personalization. You can find further information at: https://x.com/en/privacy.

The following data are processed in this context:

  • X cookie ID, browser user agent string, browser IP address, website tag ID, timestamp, URL of the page.

  

i) LinkedIn Pixel

 

Furthermore, we make use of conversion tracking on the FREENOW websites with LinkedIn Pixel, a tool of the LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). This enables us to statistically record the usage of our FREENOW websites in order to optimize them. Conversion tracking involves LinkedIn placing a cookie on your device when you visit our FREENOW websites by clicking on a LinkedIn ad. Conversion tracking is used to generate statistics and not to identify you personally. Rather, we only want to know what LinkedIn ads or interactions with LinkedIn users bring to our FREENOW websites. Example: You visit page X and click on a FREENOW banner ad and then you will be directed to our FREENOW websites. This allows us to better control the placement of e.g. banner ads and to target specific websites on the Internet.

You can find further information on this under https://www.linkedin.com/help/linkedin/answer/67595

We use the LinkedIn pixel only with your consent according to Art. 6 (1) a) GDPR . You can prevent the storage of cookies by setting your browser accordingly. Please note that in this case you may only be able to use our websites to a limited extent.

 

The following data are processed in this context: IP address, timestamp, events (e.g. page impressions).

 

j) Meta Custom Audiences via the customer list and pixels

 

On the FREE NOW websites we also make use of the so-called remarketing function of Meta Custom Audiences of Meta Platform Ireland Limited, Merrion Road, Dublin 4 D04 X2K5 Ireland Ireland ("Meta"). We use Custom Audiences to reach you or specific target groups again after a certain period of time, to exclude certain existing customers and to identify new customers based on website visits (e.g. to form statistical twins / lookalikes). Addressing is done by placing advertisements on Facebook (so-called Facebook Ads) or on partner pages of Facebook. With this we want to address you better and draw your attention to our service. In the Facebook Custom Audiences process, a connection to the Facebook servers is established when you visit our FREE NOW website through a pixel embedded on our FREE NOW websites. When you use the FREE NOW app, your advertising identifier (IDFA or GAID) is sent to Facebook, and when you use the FREE NOW websites, the cookie ID and IP address are sent to Facebook. This tells Facebook that you came to our FREE NOW websites through an advertisement or that you visit our FREE NOW websites. Facebook can then assign the visit to your Facebook account if you are logged in to your Facebook account at the same time. We only use Facebook Custom Audiences on the basis of your express consent in accordance with Art. 6 (1) a) GDPR. You can find further information at: https://www.facebook.com/about/privacy . You can deactivate Facebook Custom Audiences here: https://www.facebook.com/ads/website_custom_audiences/.

Furthermore, we can, with your consent, manually upload email addresses of FREE NOW registered customers of the FREE NOW app to Facebook. From this, target groups can be created. Facebook then compares whether the email addresses submitted match existing Facebook customers. If there is a match, then FREE NOW ads/campaigns will be displayed to these target groups on Facebook or on partner sites of Facebook.

If, at a later date, you do not wish the processing to take place - e.g. after you have given us your prior consent - please contact us at https://support.free-now.com/hc/en-ie/requests/new.

  

k) Hotjar (used only in the FREENOW Dashboard)

 

In order to make the content of the FREENOW portal dashboard more user-friendly, we use Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St. Julian’s, STJ 3141 Malta ("Hotjar"). Hotjar provides a web analytics service which generates feedback and helps FREENOW improve the functionality and usability of the dashboard. 

 

For this purpose we process the following personal data: 

  • connection data like IP-address, unique IDs, device information
  • usage data like click paths, heat maps, pseudonymised screen recordings, visited sites or time spent at the FREENOW portal
  • data provided in the scope of surveys for the visitors
  • targeting data like country, company size, company hailing type

 

Hotjar processes personal data exclusively in the European Union. Hotjar may use cookies for this purpose. You can find an overview over all the cookies used in our consent management tool.

 

The legal basis for the processing is your freely given consent, Art. 6 (1) (a) GDPR, provided through our consent management tool. You are able to revoke your consent at any time through the same consent management tool by clicking on “Cookie Settings” here: https://free-now.com/fr/gtc/

 

For more information, please see Hotjar's privacy policy at: https://www.hotjar.com/legal/policies/privacy/ 

l) Tiktok Pixel

We use Tiktok tracking technology to collect data about behaviour and purchases on our website and to measure the effect of advertising. TikTok Pixel is used on our website to track the effectiveness of our ad campaigns. This processing is only possible where the user has provided consent. 

The following data is collected:

  • IP Address.

You can withdraw your consent via our consent management tool at the bottom of our webpage called “Consent Preference System”.

 

  • Button Tracking

a) AppsFlyer

 

Furthermore, we make use of the so-called button tracking on the FREE NOW websites, a tool of AppsFlyer Ltd, 14 Maskit St., Herzliya, Israel ("AppsFlyer"). This enables us to statistically record the usage of our FREE NOW websites in order to optimize them ("attribution purposes"). Button tracking stores whether a user clicks the app download button. We use button tracking to generate statistics and not to identify a person. Rather, we only want to know if and how often the app download button is clicked. The creation of a personal reference is theoretically possible due to the associated processing of the IP address, but we do not want this nor do we make use of it.

Button tracking will be in use only where users consent to the Targeting Cookies toggle, within the Cookie banner. After you consent to Targeting Cookies, if you click the App-Download button on the FREE NOW web pages, button-tracking will take place. The data is in fact processed in accordance with Art. 6 (1) a) GDPR. You can withdraw consent at any time via the Consent preference center on our website.

 

In this context, the following data are processed:

User agent (OS version, device type, browser language), IP address, operating system.

 

Further information can be found in AppsFlyer's privacy policy at: https://www.appsflyer.com/privacy-policy/ and under:

https://support.appsflyer.com/hc/en-us/articles/207447053-What-is-AppsFlyer-sAttributionModel-#fingerprinting .

 

  • Social Media Appearances

a) Meta 

When entering our Meta-page (via a link on our website, in our newsletter or directly) you reach the technical platform provided by Meta Platforms Ireland Ltd.,Merrion Road, Dublin 4 D04 X2K5 Ireland, Ireland („Meta“). We would like to inform you that you use the Meta - page and its functions on your own responsibility. This especially applies for the use of the interactive functions (e.g. comments, sharing, rating).

During your visit on our Facebook-page, FREE NOW basically processes personal data only if you interact with us via the page, e.g. when leaving a comment, pressing a like-button or sending us a message. The legal basis for this processing depends on the way you use the page. If you send us a contract-related request, for example, the processing is based on Art. 6 (1) (b) GDPR. Moreover, according to Art. 6 (1) (a) GDPR your data can be processed with your consent when you like or comment one of our posts or provide content on our page yourself. You can withdraw your consent any time with future effect by deleting the comment or your regarding content. The revocation does not affect the legitimate consent-based processing that was performed until the revocation.Additionally, we analyze the visits and interactions on our page. For this Meta creates usage profiles and provides the data in form of page-insights (“page-insights”). Page-insights are summarized data that allows us to get an overview on how users interact with our Facebook-page. For further information please visit: https://www.facebook.com/business/help/144825579583746?id=939256796236247.

 

Please mind that your personal data is not only processed by FREE NOW, but also by Meta while using and interacting with our Facebook-page. FREE NOW and Metaare jointly responsible for the processing of insight-data. The respective responsibilities for FREE NOW and Meta regarding the processing of insight-data are available in the page insights addendum: https://www.facebook.com/legal/terms/page_controller_addendum. How Meta uses insight-data for its own purposes, to what extent insight data can be matched with certain users, for how long this data is stored and if data resulting from your visit on a Facebook-page is handed over to third parties is solely the responsibility of Meta.

 

Regarding the data processing via our Meta-page, you can not only assert your rights under the GDPR (for further information see Section 12 “Your Rights” of this document) towards FREE NOW, but also towards Meta. Further details can be found in Meta’s data policy under: https://www.facebook.com/about/privacy.

 

In addition to the before-mentioned processing activities, Meta also processes your data for analysis and advertising purposes, respectively to display personalized advertisements. According to our knowledge, Meta makes use of cookies, pixels and other techniques which process your usage behavior (even across different devices. This enables Meta to display target-oriented advertisements on its own platforms and third-party websites, as well. The data collected about you in this context are transmitted to the United States of America and other non-EU countries. Which exact information Meta receives and how it is used, is generally described in Meta’s privacy policy. There you will also find ways to contact Metadirectly and information on settings for advertisements. The privacy policy is available under https://www.facebook.com/about/privacy.The complete privacy policy can be found here: https://www.facebook.com/full_data_use_policy.

 

Furthermore, Facebook offers users the possibility to object to certain processing activities. More information on this and opt-out-possibilities can be found here: https://www.facebook.com/settings?tab=ads.

 

b) Links to the social networks Instagram, X, LinkedIn, Xing, YouTube

 

On our website and in our newsletters we link our accounts on other social media platforms Instagram (Meta Platforms Technologies Ireland Limited., 4 Merrion Road, Dublin 4 D04 X2K5 Ireland, Ireland; „Instagram“), LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland; „LinkedIn“); X (X Internet Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland; „X“), YouTube (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; „YouTube“) and Xing (New Work SE, Am Strandkai 1, 20457 Hamburg, Germany; „Xing“) via the icon of the respective social network. When you click the links or visit our pages on the platform directly, you are on the website of the respective social media platform. The general terms and conditions and privacy policies of the respective social media network provider will apply. We do not receive any information about the content and extent of the data processing performed by the social media network. Information on how the respective social media platform handles your data can be found in the following privacy policies:

 

We process personal data on our social media pages as far as the user interacts with us directly, by commenting or liking our posts or sending messages. The legal basis for this kind of processing is the user‘s consent according to Art. 6 (1) a) GDPR or in case of contract-related requests Art. 6 (1) b) GDPR. As the case may be, we share content on our social media page, if this is a function of the social media platform and communicate with you via this platform. Art. 6 (1) f) GDPR provides the legal basis for this. The processing is performed due to a legitimate interest in public relations and communications.

 

  • Business Contacts

FREENOW processes personal data of its Business Contacts for business management purposes (i.e. to enable us to enter in a business relation and to perform any ongoing agreement with our business partners, i.e. customers, vendors, suppliers, service providers, business partners and other third parties,), for account management purposes (i.e. to manage account profiles, to manage our daily business activities such as invoicing and executing payments), for legal purposes (i.e. to manage any queries, complaints or legal claims received from our business partners and also to comply with our legal obligations) and for other legitimate business purposes (e.g. for business development purposes, and to conduct analysis and statistical studies about our products and services, including via surveys, satisfaction inquiries and studies). FREENOW processes such data on the basis of its pre-contractual or contractual relationship with its business partners according to Art. 6 (1) b) GDPR, or for compliance with any legal obligations that apply to FREENOW according to Art. 6 (1) c) GDPR, or where necessary to carry out its legitimate interest to manage and develop its business according to Art. 6 (1) f) GDPR.

 

  • Data Exchange within the FREENOW Group

For internal administration and standardization purposes, we may transfer personal data of drivers or passengers within the FREENOW Group. The legal basis for this is our legitimate interest in effective company management, Art. 6 (1) f) GDPR, see also Recital 48 to the GDPR.

 

11.1 Joint Controller Agreement

 

FREENOW has entered into a joint responsibility agreement pursuant to Art. 26 GDPR with other entities of the FREENOW Group. In this agreement the parties have jointly determined the order in which personal data will be processed for each processing step. The agreement applies between FREENOW and other entities of the FREENOW Group.

 

The purpose of this agreement is to enhance our service level, improve the processing of customer inquiries and to standardize the handling of users' personal data within the entire FREENOW Group. The parties have jointly agreed on what obligations each party will fulfil under the GDPR.

 

Despite the existence of a joint controllership, the Parties fulfil the obligations under data protection law in accordance with their respective competences. The Parties shall provide any information referred to in Articles 13 and 14 GDPR to you free of charge in a concise, transparent, intelligible and easily accessible form, using clear and plain language. For this purpose, each Party shall provide the other Party with all necessary information relating to their respective operating range. The Parties shall immediately inform each other about the exercise of your rights and provide the other Party with all necessary information referred to the right of access. Pursuant to Articles 15 through 22 GDPR, you may exercise your rights under the GDPR in respect of and against each of the Parties. However, to speed up the response, we would kindly ask you to contact FREENOW to exercise your rights at https://support.free-now.com/hc/en-gb/requests/new.

 

For more information on data processing by Intelligent Apps, please refer to the information provided in the German privacy policy on the free-now.com website.

 

  • Processing in-/outside of the European Union / European Economic Area

In part, we arrange for external service providers to process your data (e.g. troubleshooting, creation of mailings). To this end it is necessary for us to transmit your personal data to our external service providers for a specified purpose (confined to the purpose in question). We have selected our service providers carefully and engaged them in writing. They are bound by our instructions and we have obtained information about their technical and organizational measures for the secure processing of personal data. We also require that our service providers comply with applicable data protection legislation. We work with service providers from the EU and EEA countries. We have concluded data processing agreements with our external service providers in accordance with Art. 28 (3) GDPR, inasmuch as this is required for the contractual purpose. The transfer to service providers outside of the European Economic Area takes place correspondingly on the basis of decisions by the EU Commission pursuant to Art. 45 GDPR or on the basis of standard EU contractual clauses.

 

We store all our data with a cloud service provider within the EU or in IT infrastructures and systems (employee computers) at our sites within the EU.

 

We do not sell any personal data to third parties.

 

However, we do reserve the right to disclose information about you if we are legally obligated to do so or if we are asked to surrender it by administrative or law enforcement bodies (e.g. police or state prosecutors).

 

  • Your Rights

You have the right to obtain confirmation as to whether or not personal data concerning you is being processed by us. Where this is the case, we will give you access to the personal data and the information listed in Art. 15 GDPR.

 

In addition, you have the right to rectification (Art. 16 GDPR), the right to erasure (Art. 17 GDPR), the right to restriction of processing (Art. 18 GDPR) and the right to data portability (Art. 20 GDPR), subject to the relevant legal requirements. In addition, you have the right to object to the processing under the statutory conditions (Art. 21 GDPR) or to withdraw any consent you have given at any time with effect for the future (Art. 7 (3) GDPR).

 

In order to assert your rights against us, it is sufficient to contact us at https://support.free-now.com/hc/en-gb/requests/new or a postal letter to the address mentioned under “1. Information regarding the Data Controller”.

 

In addition, you may at any time lodge a complaint with a competent supervisory authority if you consider that the processing of your personal data infringes data protection legislation (Art. 77 GDPR).

 

  • Data Security

We have taken appropriate technical and organizational measures to ensure data security, in particular to protect your personal data against access by third parties, as well as accidental or intentional modification, loss or destruction. Such measures are reviewed periodically and adapted in line with the state of the art.

 

  • Data Storage

The data provided by you to us is only stored for as long as is required to perform the respective purpose for which you have transmitted your data, or inasmuch as it is required for conformity with statutory or official requirements. Personal Data is anonymized by us, in principle, after three years, unless we have a legitimate interest in a longer storage period.

 

  • Updates and Changes

We retain the right to modify this privacy policy at any time in the future in accordance with the applicable data protection regulations